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The rise of digital marketing in medtech | McKinsey

    https://www.mckinsey.com/industries/life-sciences/our-insights/the-rise-of-digital-marketing-in-medtech
    As recently as five years ago, the majority of medtech companies (65 percent of the survey sample) spent no more than 20 percent of their marketing budget on digital marketing. However, by 2020, most of the companies surveyed (84 percent of those based in the United States and 74 percent in the EU5) had shifted more of their budget to digital marketing.

Medical Marketing in the United States, 1997-2016

    https://jamanetwork.com/journals/jama/fullarticle/2720029
    Hospital marketing often highlights convenience, accommodations, or reputation, but rarely …

Medical, Marketing and Media | MM&M | Home | Medical …

    https://www.mmm-online.com/
    A new measure of success in 2023: Leveraging audience as currency. It’s time to rethink what you value as a health marketer — instead of relying on vanity metrics like clicks …

Case Study: A Medical Marketing Success Story

    https://blog.marketing360.com/case-studies/case-study-a-medical-marketing-success-story/
    Marketing 360® is a singular platform that offers everything you need to build a modern, professional website, launch ads on popular channels, manage all of your …

Postmarketing Clinical Trials | FDA

    https://www.fda.gov/vaccines-blood-biologics/biologics-post-market-activities/postmarketing-clinical-trials
    Postmarketing Clinical Trials | FDA Postmarketing Clinical Trials Postmarketing study commitments are studies required of or agreed to by a sponsor that are conducted after …

Medical marketing recommendations and …

    https://www.smartinsights.com/digital-marketing-strategy/medical-marketing-recommendations-and-case-studies/
    Medical marketing is about a lot more than just good products. In this high value, complex sector, marketers must emphasize the full customer lifecycle with …

Healthcare Market Research | Medical …

    https://researchamericainc.com/industries/healthcare-market-research.php
    As a fully integrated healthcare market research company with a developed background serving a number of Fortune 100 companies, we are able to conduct quantitative and …

6 Healthcare Marketing Examples & Case …

    https://intrepy.com/healthcare-marketing
    6 Top Healthcare Marketing Examples. These are some of the best healthcare marketing examples, case studies and tips to be able to visually see why you should …

12 Best Medical Marketing Strategies in …

    https://intrepy.com/12-medical-marketing-strategies-practice/
    Physician liaison marketing is hiring a representative for your practice to meet with local referring doctors and medical practices to increase patient …

Healthcare Marketing Case Studies

    https://digitalismedical.com/learn/case-studies/
    Healthcare Marketing Case Studies | Digitalis Medical Healthcare Marketing Case Studies With the healthcare industry getting more and more competitive, now is the …



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