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How medical-device manufacturers can transform …

    https://www.mckinsey.com/industries/life-sciences/our-insights/how-medical-device-manufacturers-can-transform-marketing-and-sales-capabilities
    Increasing government-sponsored comparative-effectiveness research, narrowing provider margins, changing utilization patterns, and evolving patient and physician expectations all combine to create an environment where device manufacturers should reevaluate their commercial model to ensure that it remains rele… See more

Marketing and Sales | Life Sciences | McKinsey & Company

    https://www.mckinsey.com/industries/life-sciences/how-we-help-clients/medtech/marketing-and-sales
    Marketing and Sales | Life Sciences | McKinsey & Company Back to Medtech Marketing & Sales We help medical-device and -technology companies achieve superior growth and …

How to Study and Market Your Device | FDA

    https://www.fda.gov/medical-devices/device-advice-comprehensive-regulatory-assistance/how-study-and-market-your-device
    The marketing pathways include: Premarket Notification (510 (k)), De Novo Classification Request, Exempt, Premarket Approval (PMA), Product Development …

Medical Device Marketing - 6 Proven Strategies to Raise …

    https://www.curotec.com/insights/6-proven-strategies-for-marketing-your-medical-device/

    New (And Powerful) Medical Device Marketing …

      https://unnus.com/medical/medical-device-marketing/
      8 minute read. Outdated medical device marketing is out of sync with the rapidly changing MedTech industry. This article outlines a new and effective approach. “Adapt …

    Medical Device Marketing in 2023: An A-Z …

      https://www.clearpivot.com/medical-device-marketing-in-the-21st-century-an-a-z-guide
      The world of medical device marketing is an expansive one. Everything from tongue depressors and portable oxygen to pacemakers and lab equipment fall under this umbrella. …

    Medical Device Marketing Guide: Effective …

      https://oppgen.com/blog/medical/medical-device-marketing-guide/
      In this medical device marketing guide, we’ll outline some insights and strategies you can use to build brand awareness, generate leads, and increase sales for your …

    Medical Device Marketing - Your Guide in …

      https://mediaboom.com/news/medical-device-marketing/
      Examples of digital marketing for medical device manufacturers include: Content marketing Video marketing Email marketing Display ads Search engine …

    Marketing medical devices: 10 things I have …

      https://www.upthereeverywhere.com/blog/marketing-medical-devices-10-things-i-have-learned
      I will cover general marketing, distributor challenges, branding, importance of marketing working with a P&L, service portfolio management, inbound marketing, …

    12 Best Medical Marketing Strategies in …

      https://intrepy.com/12-medical-marketing-strategies-practice/
      Successful marketing in healthcare will include efforts to expand your healthcare network and increase patient growth. Physician liaison marketing is hiring a …



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