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Using ethnography in medical devices | McKinsey

    https://www.mckinsey.com/industries/life-sciences/our-insights/using-ethnography-to-translate-behavior-to-value-in-medical-devices
    Many medical-device innovators understand the usefulness of ethnographic research for product design. It can help companies prioritize a road map for innovation, and it can provide insights into specific usability challenges involved in onboarding patients and ongoing care from all players—including … See more

Qualitative research methodologies: ethnography | The BMJ

    https://www.bmj.com/content/337/bmj.a1020
    The previous articles (there were 2 before this 1) in this series discussed several methodological approaches commonly used by qualitative researchers in the …

Ethnographic research in healthcare - patients and …

    https://pubmed.ncbi.nlm.nih.gov/32202439/
    Ethnographic research provides an insight into the group being studied. In this paper that author suggests that ethnography can provide an insight into the behaviours, thoughts …

An overview of ethnography in healthcare and medical …

    https://pubmed.ncbi.nlm.nih.gov/21637319/
    Research in healthcare settings and medical education has relied heavily on quantitative methods. However, there are research questions within these academic …

Ethnographic books for teaching and learning about Medical …

    http://somatosphere.net/2020/ethnographic-books-for-teaching-and-learning-about-medical-anthropology-a-list.html/
    After seeking more recommendations from medical anthropology instructors via social media, I have a list of 50 ethnographic books endorsed for teaching at the …

Ethnography: challenges and opportunities

    https://ebn.bmj.com/content/20/4/98
    Collectively qualitative research is a group of methodologies, with each approach offering a different lens though which to explore, understand, interpret or explain phenomena in …

Medical Ethnography | Observational Medical Research | Industry

    https://ams-insights.com/who-we-help/medical-products-and-pharmaceuticals/medical-ethnography/
    Medical Ethnography. Clinician habits and practices vary widely. Depending on expertise and training, physicians and nurses follow different techniques when performing even the …

What Is Ethnography? | Definition, Guide & Examples

    https://www.scribbr.com/methodology/ethnography/
    Ethnography is a type of qualitative research that involves immersing yourself in a particular community or organization to observe their behavior and …

Ethnography: Definition, Examples & Types | StudySmarter

    https://www.studysmarter.us/explanations/social-studies/theories-and-methods/ethnography/
    Seeking medical care is often a rather complex process, and the information that medical ethnography provides can make some useful contributions for improving and equalizing …

6 Examples of Ethnographic Research | Indeed.com

    https://www.indeed.com/career-advice/career-development/examples-of-ethnography
    Here are some examples of ethnography: 1. Observing a group of children playing. A researcher can observe a group of eight elementary school children playing on …



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